Contact us for more information.
| Does the blank page remind you of a ghost haunting an old building on King Street?
Does beginning a sentence scare you as much as a dip in the Grand River in February? Do the rules of writing remind you of the first time you tried navigating the streets of Waterloo Region? If you’re trying to make the world a better place through your business or organization, but you struggle with any of the above when writing your marketing content, drop us a line. At Lori Straus Communications, we can help you find the right words to share your message with the world by writing blog posts, website copy, special interest articles, and social media content. We employ our writers and work with partners for graphic design. Either way, you will always know who is working on your content. Here are the most common questions we get. |
Is blog writing still useful today?One answer you’ll frequently hear from us is this: it depends on your goals. Do you want to improve your search engine optimization (SEO)? These days, that requires at least a weekly, ideally semi-weekly, blogging schedule, detailed SEO research, and patience before you see results. Kind of like using your GPS to learn Waterloo Region’s roads. Or do you want your blog to act as a resource for your existing clients? Something that can keep them engaged and sharing your content with their friends and families? Then once a month may be sufficient. Does social media really sell anything?We have the same answer: it depends on your goals. All content marketing must fit into a sales funnel, so establish where social media fits into yours:
Next, realistically estimate how much time you have to manage your social media presence. Consistency is one of the most important factors in successful social media strategies. If you only have an hour a week, build that into your plans and include quarterly strategy sessions to review social media performance and plan the coming months. Then track results and adjust. Selling via social media, like selling via blogging, does not happen overnight. If my company contracts work to you, does that mean you’ll take care of everything?As a small business ourselves, we know how tempting it can be to fully delegate projects to others. However, content writers need to work closely with their clients to ensure messaging stays on point. For you, this means giving your feedback on drafts within a few days and informing the writer of anything that doesn’t work for you. If the first draft our content writers produce doesn’t fit what you were hoping for at all, let us know. We can usually write something new within a reasonable amount of time. What does a content writer actually do, then?A content writer takes your marketing plan and turns it into words to target the market you believe will bring in sales. Some potential customers have asked us to “increase sales” or “write an article on this broad topic,” but we realized they wanted us to create their marketing plan—sometimes even branding—while we wrote. Would you trust a snow removal company that didn’t stake the boundaries of your sidewalk and driveway for winter? No, because otherwise, you’d end up with a shredded lawn. Asking a content writer to write without a marketing plan and established brand voice will lead to ineffective results. What kind of writing can you help my business with?You can contract out almost any kind of writing to us. Here are a few examples:
These are just a few ways clients have asked us to write for them. Have something you’d like to get a professional opinion on? Set up a free 30-minute call with us, and we’ll give you honest feedback on your ideas: LoriStraus@LoriStrausCommunications.com. You can also visit www.LoriStrausCommunications.com to learn more about us! |
Kitchen renovations, bathroom redesigns, interior stonework, and more. At Heffner Construction Group, we’ve got the materials, expertise, and passion to help your vision come to life, both in corporate and residential.
We’re all about combining beauty with functionality to get you the most out of your space. Whether you’re renovating, customizing a new build, or wanting to update that space you’ve been thinking about since COVID, we’ve got you covered.
Heffner Construction Group has three divisions that offer you specialized knowledge and work seamlessly together:
To guarantee the quality of our cabinets and countertops, our state-of-the-art manufacturing facilities are located in the region. We also work with local craftspeople wherever possible.
Not sure where to start? Our experts can give you their professional opinion on what’s best for your space.
Let’s walk through the typical process for cabinetry and countertop installations so you know what to expect.
In your first meeting with your designer, you’ll discuss what area(s) of your home you want to renovate. This will be an open conversation where we can learn about your vision, wants, needs, and budget for the space.
For realistic planning, we’ll request a rough drawing of the area(s) with measurements, plumbing & electrical locations.
After your initial discussion, your designer will send you perspectives and 3D renderings of what your space could look like, along with quotes for cabinetry and stone.
Sometimes, we need to head back to the drawing board! We want to make sure you get the design you want, so our designers will revise the proposal until you’re happy with it.
Next, our site coordinator will take exact measurements of the area you’d like renovated. Discussions during this visit could include plumbing and electrical locations, bulk heads, and possible design alterations to help maximize your space. Measurement drawings are delivered to your designer and design plans will be adjusted, if necessary.
You and your designer will review the final design plans, selections, appliance specs, and quotes for the project. Once everything is approved and signed, you’ll provide a 50% deposit and will receive a timeline for your install dates.
Time to get excited: your cabinets and countertops are finally being made! This process typically takes 8-12 weeks.
On installation day, our delivery team will unload your millwork and bring it into your home. Your installer will then arrive to get the process started. Installation can take anywhere from a couple hours to a couple days, depending on the size of your project.
There may be additional services that need to be addressed after your installation. In this case, our service team will schedule another visit to finish things up.
Once your installation is complete, we recommend you do a walkthrough of the area(s) alone or with your contractor. Please don’t hesitate to ask any questions! We’ll request your feedback on the results and any comments you’d like to share about the experience of working with our team.
After more than 60 years of experience serving the automotive needs of Waterloo Region and surrounding areas, the Heffner family branched out into cabinetry in 2018.
In this new field, we’re dedicated to upholding the same family-oriented values and unmatched level of customer service that Heffner clients have come to expect. We’ve also continued the Heffner tradition of contributing to various charitable initiatives, including Habitat for Humanity, OneRoof, and A Better Tent City.
In 2021, Heffner Cabinetry acquired Waterloo Stoneworks, allowing us to develop our stone division. We renamed it Heffner Stoneworks.
In January this year, we added another division to better assist with our clients with their renovation needs: Heffner General Contracting. Our team comes with over a decade of experience in home renovation and general contracting and over five years’ experience in home building , including multiple custom home builds.
Explore more about our cabinetry, stonework and general contracting services at heffnerconstructiongroup.ca.
We would be happy to talk with you about any of your renovation needs, from basic help with a kitchen remodel to additions and full renovations.
To get in touch, reach out to us at:
And welcome to the family!
“No matter who our clients are, everyone deserves the best representation possible.”
Lerners is a leading full-service firm in Ontario, with a new office location on King St. With
almost 100 years of successful client service and representation, we have over 130 skilled
lawyers with abundant experience and a singular dedication to delivering results. We have
earned the reputation of being experienced, knowledgeable and diligent counsel, and our lawyers work together to provide highly effective, practical legal advice and services in an efficient manner to clients across the province.
We are one of Ontario’s largest law firms, with offices in London, Toronto, Strathroy, Waterloo Region, and Durham Region. Peers, colleagues, and clients have recognized Lerners for its excellent work, reputation, and integrity.
Lawyers from other firms regularly seek our counsel in specialized areas of expertise where the firm excels because they know they can trust us to be thoroughly professional and respectful of their client relationships. Other firms will also retain Lerners’ lawyers to argue their cases at both the trial and appellate levels.
We offer our clients a unique combination of corporate and commercial legal services to help support our clients’ business and organizational needs, as well as personal legal services to address any individual issues they may face.
Whether negotiating in the boardroom, arguing a case before the courts, or sitting quietly with a client in a hospital room, we will always be where our clients need us. The firm’s ability to match skill sets to critical legal issues at every stage means we deploy resources efficiently and effectively. We don’t waste one minute or penny of clients’ time or money.
We first seek to ensure we understand our clients’ positions, their appetite for risk, and what concerns them most. Only once we have truly listened to them will we start moving their matter forward. Our goal is to deliver a successful result to our clients in whatever way they define success.
The firm’s trial lawyers have argued appeals in the Divisional Court, the Court of Appeal for Ontario, the Federal Court of Appeal, and the Supreme Court of Canada. Clients represented by Lerners have been awarded some of the most significant personal injury judgments in Canada.
For more information, or to contact one of our lawyers, visit our website today.
Strassburger Windows and Doors began in Kitchener in 1949 with nothing more than a pickup truck, one employee, and the drive to offer quality products at a fair price.
After 75 years, we are still a family-run business, led by a strong team under the direction of Bob Strassburger, president of the company.
We’ve continued investing in state-of-the-art manufacturing systems and technology and now operate out of 92,500 sq. ft. facility. We have expanded into the Windsor area and into Michigan.
We design, create, and sell windows and doors for institutional, residential, and commercial buildings.
Our window systems are made with multi-chamber polyvinyl chloride (PVC) frames and insulating glass that provide thermal and structural performance in a wide range of styles, sizes, and shapes. Windows are available in a variety of finishes to best match your exterior design.
We also have a wide range of doors, including patio, entrance, terrace, tilt and turn, and retractable screen. Most of our doors are made from steel, fiberglass, or PVC, giving a sturdy yet stylish welcome to any building.
You’ll find detailed descriptions and images of all our products on our website, so you can find exactly what you’re looking for.
We know making decisions can be tough, especially when you have so many options to sort through. That’s why we created our virtual windows and doors visualizer. Found on our website, the visualizer lets you take the guesswork out of window and door design by showing you exactly how a certain style will look in your space.
Select one of our sample homes or upload a photo of your own home and identify which windows or doors you want to replace. You’ll then be able to reinsert the windows from our selection, letting you try as many styles out as you like before making a commitment.
If you stop in for a visit, our staff will also be more than happy to provide their professional opinion on what design(s) best suit the space you’re working on.
To find a Strassburger Windows and Door Certified Dealer in your area who can help you with your ideal choice and professional installation, call 519- 885-6380.
Supporting the environment
We take sustainability seriously. We make a conscious effort to recycle and to use sustainable materials, like PVC (multi-chamber polyvinyl chloride), which is predominantly made of naturally occurring ingredients.
Windows, doors, and skylights can draw heat out of your home, racking up your heating bills during a Canadian winter. You can conserve heat with our multi-chamber framed ENERGY STAR® windows and doors to reduce your energy consumption by approximately 7% for an older building and 12% for a new building.
(All our windows and doors are ENERGY START® certified.)
Giving back to the community
Giving back to the community that has supported us for decades remains a priority for the family and employees of Strassburger Windows & Doors. We return that support to organizations such as Lutherwood Child and Family Foundation, Big Brothers Big Sisters, KidsAbility, KW Working Centre, The House of Friendship and Food Bank of Waterloo Region.
We’d love to hear from you and talk about your ideas and how we can make them reality.
To learn more about our products, visit our website at https://www.strassburger.net/.
To speak with one of our experts, gives us a call at 519-885-6380 or visit our showroom, located at 2101 Shirley Drive, Kitchener, ON.
Erik Kikuchi from EOS Worldwide has three questions for you
With 25 years of bootstrapping to exits, leadership turnaround, and leading a family business into global distribution, while increasing net profit by 35%, Erik has ample real-world experience to help owners and leaders build better businesses. Learn how he can help you through common obstacles of business owners and gain invaluable information to improve your business in free workshops, and services as an EOS Implementer. The Five Frustrations of Business OwnersHow many times in your business have you thought, “If I can just get past this obstacle, everything will improve?” Twice? Ten times? What if you didn’t have to struggle that much to run your business? As a business leader, you’ve probably dealt with one or more of these frustrations at some point: 1. Lack of control: An optimistic outlook can be challenged through growing your business. This can leave you feeling out of control with its development 2. Lack of profit: While many business owners aren’t solely motivated by money, profit is essentially part of their success. If profits drop, so can motivation and creativity. 3. People: As your team starts to grow, you open the door to increased productivity but also to increased chaos if your staff aren’t on the same page. 4. Hitting the ceiling: Doing everything right on paper but results still falling short? Maybe you’ve hit a wall and need to revisit your game plan. 5. Nothing works: Feel like you’re in a rut? Without the right structure, no amount of effort will clear the path your business needs to become “unstuck.” With a Professional EOS Implementer as a partner in your success, you’ll be successfully guided through these frustrations, learning how to overcome obstacles and accept what you can’t control so you don’t lose your footing. FREE Introduction: “Get A Grip” on Your Business WorkshopOur Get a Grip workshop will show you what tools and processes you need to retake control of your business and achieve your vision. These live events will help you:
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Learn From an ExpertErik Kikuchi helps business owners get more of what they want out of their business by teaching and coaching them how to masterfully implement the Entrepreneurial Operation System. Instead of putting all your time into one aspect of running a business (e.g., profits or employee engagement) and relegating the others to the back burner, EOS teaches business owners and leaders a balanced, systematic and proven process. Erik’s clients have won awards such as Canada’s Fastest Growing Companies, Top 40 under 40, Canada’s Top 100 Employers, and EY’s Entrepreneur of the Year award. As a previous Master Chair and Coach with TEC Canada, author, and leading over five companies the last 25 years, Erik has the ideal blend of results and experience to bring your business’s vision to life. Take Your First StepErik is here to help. With his support, he can help you and your leadership team:
To learn more or speak to Erik directly: Sign up for one of his workshops: events.erikkikuchi.com Book a call with Erik Kikuchi: calendly.com/erik-eos/learn Visit Erik Kikuchi’s Website: eosworldwide.com/erik-kikuchi |
We offer a wide range of products, including:
The majority of our products are Canadian made and are chosen for their quality and reliability.
We always advise you on the solution that works best for your company. If we don’t offer it, we’ll refer you to someone who does. After you’ve chosen the products that best fit your needs, our highly trained technicians will install everything and provide training on how your new equipment works.
We’re committed to keeping an open line of communication with all our customers. Even after your installation is complete, we’re always around to answer any questions or solve any concerns you may have.
We also offer several ongoing services to help maintain the quality of your existing docks and doors (whether they’re Wellington-installed or not).
Overhead doors and loading dock equipment can fail without regular maintenance, leading to expensive repairs and even a dangerous work environment. That’s why we started using SafedoorPM, a planned maintenance and safety compliance program designed specifically for the overhead door and loading dock industry.
During a SafedoorPM appointment, we’ll inspect, check, lubricate, tighten, balance, and test your doors, operators, loading docks, restraints, and safety accessories to make sure everything is working as it should. Detailed inspection records are securely stored on our cloud-based customer portal, which you can access 24/7.
The bigger your commercial and industrial property, the more complicated its electrical system can be. Wellington Electrical Services, (a division of Wellington Dock and Door), always adheres to strict code regulations to offer you a safe and secure service for your electrical needs at an affordable price.
Our electrical services cover interior and exterior lighting, safety upgrades, emergency electrical, electrical panel repairs, backup system testing, and more.
Parking lot lighting or raised ceiling lighting? Bring it on! Our bucket truck can reach up to 45’ and can maneuver into tight spaces.
Required annually by Canadian law, a fire door drop test confirms your fire-rated overhead doors are properly equipped to stop the spread of fire, smoke, and other toxic fumes.
Protect your personnel and building in the event of a fire emergency with a Wellington Dock & Door fire door test and inspection.
We offer 24/7 support to help you with whatever you need, when you most need it. If problems happen outside business hours, we’ll be there – fast and equipped with everything we need to fix your problem in one visit.
You’ll always be greeted by staff, not an answering machine. If you need an emergency repair, we’re usually onsite within two hours of your request (depending on location).
We promise you an effective, clean job, so you have nothing to worry about during or after the repair.
About Wellington Dock & Door
Since 2016, we’ve been proud to serve Ontarians with all their dock and door needs.
We have completed thousands of service calls to over 800 customers and have 13 dedicated service vehicles ready to take on any project.
All our services are carried out by qualified, experienced professionals who pay meticulous attention to detail to prioritize safety and quality. As a member of the Canadian Door Institute (CDI), we follow the highest safety and quality standards in the industry.
To learn more about what we offer, give us a call at 519-248-0122.
To request our services, fill out the contact form on our website at https://wellingtondockdoor.ca/contact-us.
Open a new door today with Wellington Dock & Doors.
Quite a bit! We’re very passionate about these topics. We’ll talk about comfort first.
Dental work can put some people on edge, which is why we’re dedicated to making your experience as enjoyable as possible to calm any anxieties you may have. We’ll go over the steps of your treatment and answer any questions about your dental care, both in and outside the office.
Furthermore, a renowned interior designer created our office space to encourage comfort and peace. When you walk in, you’ll be greeted by calming tones of gray and green, plenty of natural lighting, and various plants and nature imagery to display our passion for the environment.
Now the sustainability aspect. To be clear, sustainability in dentistry is a journey, and one we’re committed to. Our office uses sustainable practices wherever possible.
For example, we offer same-day bridge and crown construction, which reduces patients’ driving time and therefore car emissions. In addition, energy-efficient technology and biodegradable products reduce waste and conserve resources. And last, our convenient location right across from the Charcoal Steakhouse and off the 401 makes it easier for our patients to reach us.
We offer a wide array of services, including general dental treatment, cosmetic dentistry, and restorative dentistry. You’ll notice our effort to pair quality care with sustainability throughout our office.
For example, we have a milling machine as opposed to a 3D printer to produce dental crowns and bridges. Other offices take impressions that are sent to external labs for a technician to fabricate a crown or bridge, but we do everything in-house, further reducing transportation and therefore harmful emissions. Needless to say, the most advanced technology combined with our commitment results in high-quality, precision dental restorations.
We also offer orthodontics at North Arbor Dental, a form of dental work previously known for its discomfort. Dr. Roodsar wore braces himself in his younger years and remembers the experience! But thanks to advancements in orthodontics, Dr. Roodsar now offers Invisalign advanced clear aligner orthodontics instead of conventional braces. He has had patients between ages 7 and 81 years wear them with a 96% success rate.
Invisalign clear aligners don’t contain the sharp edges that braces and wires do, and tooth movement speed is accounted for to provide treatment in efficient stages for best results. Dr. Roodsar will show the estimated final position of your teeth when you begin the treatment, so you can look forward to your future smile!
Speaking of our sustainability journey, although clear aligner orthodontic trays are not sustainable, Dr. Roodsar is working with top university researchers to create an alternative solution.
We pride ourselves on offering a luxury dental experience for no extra cost. We follow the Ontario Dental Association’s fee guide when structuring our pricing. Even though we offer a “high-end” experience, you’ll find our prices are comparable to any standard dental office in Ontario.
Our founder, Dr. Reza N. Roodsar, has been a successful practicing dentist for 25 years. He received a fellowship in dental implantology and the American Orthodontic Society’s Mastership and Fellowship degrees. He’s also a member of multiple professional dental organizations, including the Royal College of Dental Surgeons of Ontario (RCDSO) and the Ontario Dental Association (ODA). Dr. Roodsar has taught at the postgraduate level and even returned to school himself in 2021 to earn his Mini MBA in Dentist Business Leadership from the Schulich School of Dentistry at York University.
After living and practicing for five years in Waterloo, Dr. Roodsar opened North Arbor Dental in April 2023 with his wife, Raman, who is a registered dental hygienist with over 18 years of experience. Together, they care for the smiles of the Waterloo Region community with a special focus on quality, comfort, and the environment. They believe in their hearts that “ethics is above all.”
North Arbor Dental is always welcoming new patients and referrals from family and friends and offers the highest standard of care to all our patients. For more information or to request an appointment, visit our website at northarbordental.com or call (519) 896-7779.
We’re H2R Business Solutions. Trying to navigate a sensitive HR issue? Unsure how to handle a termination? Have an employee returning to work after time off for mental health issues?
Or maybe your business is experiencing employee or team conflict issues, having difficulties remaining compliant, or finding recruitment and retention challenging.
H2R Business Solutions is here to help!
We work primarily with small- to medium-sized businesses across Southwestern Ontario and beyond to manage their human resources functions.
As our name suggests, we provide support from Hiring to Retiring (H2R) and everything in between.
This includes:
Because no business is “one size fits all,” we strive to offer flexible access to HR services that accommodate your particular needs and budget.
After all, you are unique, and we respect and value that when it comes to services, packages, and pricing. We offer several options so you can choose what best fits your business.
For a flat monthly rate, you can outsource your full HR department to us. We’ll handle all HR-related projects and challenges for you, so can focus on what you do best – running your business!
Receive unlimited virtual or on-site access to our team whenever you need, as you need it, with our pay-as-you-go plan.
Then ask us about our interim assignments and part-time HR services, where we offer on-site and virtual services for whatever length you need, from half a day up to four full days per week. We also provide coverage for short-term leaves in existing HR departments, including sick and parental leaves.
Talk to us about an HR audit, where we thoroughly analyze where your HR compliance stands. We’ll guarantee that your policies, procedures, and practices comply with employment legislation by providing solutions to fill any gaps and doing the work to close those gaps.
H2R Business Solutions was founded in 2016 by President & CEO Jill Zappitelli. What started as a modest dream to provide HR support to a few small businesses in KW and surrounding area has grown to accommodate a wide variety of businesses across multiple industries mostly within Southwestern Ontario.
H2R has grown to be a team of almost 30. Jill was honoured to be named “Woman of the Year – Entrepreneur” in 2021, an award which she is extremely proud and humbled by.
We focus on only providing solutions that mitigate risk, guarantee legislative compliance, and thoroughly consider the wellbeing of you and your employees. It’s all about relationships for the H2R team.
Everything we do revolves around our guiding principles:
Building dependable relationships with our clients is crucial. We’re proud to say that 95% of our business comes from referrals, which affirms the positive impact we have on the success of the companies we serve.
Are you frustrated with the amount of time you’re spending on HR functions and want help? Learn more about us, our services, and how we can help your business on a fractional basis. Contact us at admin@yourh2r.com or visit us as yourh2r.com to book a free consultation.
Policaro Group is excited to announce the debut of Porsche Centre Kitchener-Waterloo in May 2024. Sitting on three acres built to 75,000 square feet, the new dealership will be Policaro Group’s second Porsche franchise, alongside its Porsche Centre in Oakville. You’ll find the new centre at 1705 Victoria Street North in Kitchener, just off the Conestoga Parkway.
“Recognized for its innovation and technology, Kitchener-Waterloo and surrounding areas were an ideal region to expand our Porsche operations,” said Policaro Group CEO, Francesco Policaro. Porsche Centre Kitchener-Waterloo will provide personalized retail experiences in automotive.
Destination Porsche follows Porsche’s Global Corporate Image Program and aims to create gathering places for the Porsche community in its dealerships. Destination Porsche centres are designed with flexible, timeless architecture, equipped with high-end technology for individualized communication, and offer Porsche customers the luxury and personalized experience they’ve come to expect from their favourite brand.
Policaro Group is grateful to receive a warm welcome to the area after being recognized for its innovation. Berry Vrbanovic, Mayor of Kitchener, said, “We’re delighted to see companies like Policaro Group, who are pushing the limits of the traditional automotive sector, find a new home in Kitchener.”
Policaro Group is interested in supporting growth here and has created over 40 new jobs at the Porsche Centre. Policaro Group also plans to support the community through its charitable organization, the Policaro Foundation.
The foundation was created in 2018 to support children’s health and wellness. It contributes to a wide variety of initiatives to help those in need, including local food banks and annual toy drives, and has a longstanding partnership with the SickKids Foundation to fund treatment for infants with heart conditions. Since its inception, the Policaro Foundation has donated over $1M to SickKids, in addition to the foundation’s other initiatives.
Policaro Group is invested in giving back to every community they conduct business with. Fostering a positive relationship with the people in Kitchener-Waterloo and the surrounding areas is an important part of Policaro Group’s expansion, and they consistently encourage their employees and customers to do what they can to contribute to community health and wellness.
With a legacy that goes back more than 40 years, Policaro Group is a leading premium vehicle dealer group serving the GTA and Southern Ontario, providing access to a wide range of both new and pre-owned luxury vehicles. Policaro Group has been awarded the prestigious Deloitte Best Managed Companies award two years running. This accolade is a testament to their unwavering commitment to excellence, innovative business practices, and remarkable leadership. Through a combination of strategic vision and operational excellence, Policaro Group has not only weathered industry challenges, but emerged as a beacon of success. This recognition solidifies their position among the best in the business and showcases their dedication to driving sustainable growth.
Access by Policaro is a program that redefines a customer’s automotive experience with an elevated standard of service, sales, and delivery. Some of the many enhanced services Policaro Group offers include at-home test drives, vehicle home delivery, complimentary valet service with courtesy vehicles, personalized online or in-dealership vehicle consultations, concierge service, meal with scheduled appointments, real-time, competitive trade appraisals and more.
As a family-owned and operated enterprise, Policaro Group sees the customer experience as the driving force behind its growth and overall success in the automotive industry. That’s why Policaro Group is dedicated to ensuring every customer interaction is valuable and surpasses expectations.
Over four decades ago, Policaro Group was brought to life from the minds and aspirations of three brothers. Since then, it has become a multifaceted enterprise that challenges conventional business practices while being at the forefront of innovation in mobility, retail business, and software solutions.
With eight dealerships, Policaro Group offers access to seven luxury brands: Acura, BMW, Jaguar, Land Rover, Lexus, Porsche, and Volvo. Policaro Group has also established several other divisions to serve their client’s needs, including Policaro Motorsport, Policaro Performance, Policaro Leasing, and Motion Endeavours.
After the successful completion of their second Porsche Centre, Policaro Group shows no signs of slowing down. Looking forward, Policaro Group sees Niagara Region as the home of its next Porsche dealership.
For more information about Porsche Centre Kitchener-Waterloo, visit porschecentrekw.ca.
To learn more about Policaro Group, visit policaro.ca.
Heitech Software Solutions, founded by seasoned IT veteran Tom Heiber in 2004, stands as a beacon of innovation and expertise in the tech industry. Initially launched as Tom Heiber Consulting Inc., the company has evolved into a comprehensive IT shop, offering an array of services focused on leveraging the latest in Artificial Intelligence (AI) to empower startups, small and medium-sized businesses.
Heitech Software Solutions specializes in custom software development, offering a unique blend of technology alignment with business goals. The company prides itself on not just meeting client requirements, but enriching them with expert suggestions for superior outcomes.
Services include:
The following is the unique offerings that Heitech Software Solutions brings forward:
Community Involvement:
KW Chamber of Commerce: Actively involved in hosting P2P seminars for local businesses.
Why Heitech Software Solutions?
Our mission is to deliver maximum value and performance at a minimal cost, harnessing the power of AI. We aim to transform how businesses operate, making advanced technology accessible and affordable.
For entrepreneurs and small business owners, partnering with Heitech Software Solutions means gaining a technology ally deeply committed to your success. Our understanding of the challenges faced by small businesses, combined with our expertise in cutting-edge AI and technology solutions, positions us uniquely to help you navigate the complexities of the digital landscape. We’re not just a service provider; we’re your strategic partner in growth and innovation.
Tailored AI-Driven Strategies:
At Heitech Software Solutions, we don’t just offer cookie-cutter tech solutions. We specialize in crafting strategies that integrate AI into your business model, enhancing efficiency, innovation, and competitiveness.
Deep Industry Experience:
Led by Tom Heiber, a tech entrepreneur with over two decades of experience, our team brings unparalleled insights from working with a diverse range of businesses, from startups to Fortune 500 companies.
Client-Centric Approach:
Our dedication to understanding and meeting the unique needs of each client sets us apart. We collaborate closely with our clients, ensuring our solutions align perfectly with their business goals and vision.
Cutting-Edge AI Development:
We are at the forefront of AI technology, developing private, unbiased AI agents tailored to business needs. This innovative approach offers our clients advanced solutions without the constraints of subscription models or data privacy concerns.
Generative AI Expertise:
Our proficiency in generative AI allows us to evaluate and implement the most effective AI tools for business enhancement. Whether it’s for marketing, research, sales, or growth, we know how to leverage AI for maximum impact.
Cost-Effective Solutions:
We understand the challenges of small businesses, especially in a tough economic climate. Our mission is to provide high-value, performance-driven solutions at a minimal cost, helping our clients achieve more with less.
To explore how Heitech Software Solutions can propel your business forward, visit our website or join us at one of our upcoming events through the KW Chamber of Commerce.
Graf-Martin Communications opened its doors in 2008 with a big dream: to strengthen organizations committed to hope, generosity, and justice by providing integrated brand engagement strategy and implementation services.
We call it Marketing for Good.
From the very beginning, a humble acorn has been our inspiration. We value the strength it takes for a single acorn to push through the soil, reach for the sky, and flourish. We also know the potential for an entire forest lies within that tiny acorn. As the ancient English proverb says, “mighty oaks from little acorns grow.”
As we celebrate our 15th anniversary, we’re proud to say the agency has grown from an acorn into a mighty oak tree. We are honoured to be recognized as a 2023 Kitchener-Waterloo Chamber of Commerce Business of the Year.
With dozens of strong brands built, hundreds of marketing strategies created and activated, and countless campaigns launched, that dream has come to fruition. Graf-Martin is the agency partner of choice for some of North America’s most impactful non-profit organizations, top-tier film studios, longstanding publishers, and values-based companies.
Graf-Martin is a WBE Canada-certified, women-owned enterprise. Our President, Ellen Graf-Martin, is honoured to be a 2023 inductee into Canada’s Marketing, Advertising, PR, and Communications Hall of Fame, and a 2023 CANIE Award Entrepreneur of the Year finalist.
And she loves good coffee.
We’d love to be your marketing partner, for good. Reach out to info@grafmartin.com, to arrange a virtual coffee with Ellen. She’d love to connect with you.
Watch this video to learn more about how Graf-Martin Communications uses marketing for good – https://youtu.be/h0uSasgYbiI
Without the right team and structure, it can be difficult for your company to accomplish its goals. At Elby Professional Recruitment, we’ve been helping our clients hire the right people and improve employee retention for over a decade. We’re here to answer some common questions about how hiring has changed throughout the pandemic.
More employees are requesting a hybrid work structure. How can my company support that?
Since the COVID-19 pandemic, we’ve seen many businesses transition from in-person to fully remote or hybrid structures. Trying to be as flexible as your business allows to accommodate your employees can help improve employee retention. Hybrid may be the answer.
Start by reviewing the software and hardware you currently have in place. You may discover it won’t cost much—if anything—to transition to a more hybrid-friendly infrastructure. Factors like tech support and workflow management programs, for example, can make remote work much more manageable and efficient.
Remember to address your employees individually instead of as one large group. Communicate with each of them to find out what they need from both an in-person and remote environment.
I never thought it would be this difficult to find high-quality candidates. How can my company attract top talent?
Hiring is no longer only about you interviewing candidates: candidates are interviewing you, and you need to be prepared if you want to hire the best.
To attract top talent, identify your top qualities as an employer. Highlighting points like above-average pay, growth opportunities, or your strong workplace culture will help your company appeal to candidates. If you haven’t evaluated your pay scales in a while, download our annual salary guides. Links are at the end of this email.
Strong candidates will come to the interview with questions. To give them confidence that your company should be the next step in their career, you need to have answers. Consider questions candidates may ask during the recruiting process, including tough questions that test your company’s weak points.
You can only improve your hiring process and increase retention if you’re receptive to feedback. Ask candidates what they’re looking for in an employer and what your company can do to make them comfortable in your work environment.
While searching for these top candidates, how can I keep my business running when understaffed?
First, know that you’re not alone. An ongoing labour shortage in Canada has kept many businesses understaffed. To keep things running, prioritize tasks to help your employees focus on their most important goals.
Then identify and support your top performers so they can accomplish as much as possible. Combine this with maintaining communication with all your employees to collect feedback and possible solutions to their obstacles. If the workload is too much for your existing team to manage effectively, consider hiring a qualified temporary employee to fill the gaps.
Take note: helping your staff takes time from your job, which may rob you of time you could spend finding new talent. It’s a vicious cycle.
So call us! We can help you on the recruitment side so you can focus on your business.
What’s unique about Elby Professional Recruitment?
Based in Kitchener, we’re a specialized recruiting firm with three areas of focus: Accounting & Finance, HR & Office Administration, and Executive Search.
How are we different?
We look beyond the resume and job description to match candidates with compatible companies. We’re not an advertising company: we work with you directly to identify, qualify, and attract candidates with the specialized skills and backgrounds you’re looking for.
The first step in our process is to meet with you or members of your team to learn about your company culture, the demands of the role you’re looking to fill, and the ideal candidate profile. After this meeting, we’ll start our search right away as you continue to support your company. We may even find your first ideal candidate within a few days of our initial meeting.
Where can I learn more?
We’re happy to offer Chamber members these free resources:
Our salary guides for advice on setting fair and competitive wages that reflect the influences of job market trends and inflation:
Our best practices for your workplace, how to cut down your hiring timeline, and resume advice, are available by signing up for our monthly newsletter.
Free consultations and market insights: just give us a call (1-855-979-1297) or send us a message.
Any other questions? Visit our website at elby.ca or send us a message. We look forward to hearing from you!
Enova Power Corp. (Enova) was formed through the merger of Kitchener-Wilmot Hydro Inc. and Waterloo North Hydro Inc.
Enova began operations on September 1, 2022 and serves more than 157,000 customers across the City of Kitchener, the City of Waterloo, and the townships of Woolwich, Wellesley and Wilmot.
For more than 100 years, as two distinct companies, we have taken the privilege of serving our customers seriously. As Enova, this does not change. By keeping conversations flowing freely, we remain a responsive, trusted partner in electricity and safety. We maintain fair rates because we recognize our customers’ challenges. And, we work hard to understand the future needs of our customers so we can plan ahead to be ready when they are.
Why did Kitchener-Wilmot Hydro and Waterloo North Hydro merge?
This merger is a natural fit. The two companies have been collaborating for several years on projects that benefit our customers and the communities we serve. As one, we bring new ways of thinking to our communities and partners. We are their go-to for evolving energy solutions; their smart friend is up for solving tough challenges. As Enova, we are ready for whatever the future may bring.
What does the merger mean for my service?
While our name has changed, our high standards of customer care and reliability have not. You can continue to rely on someone to be there to answer your questions when you have them.
No change to billing and payments at this time
It will take some time to combine our systems, so until that happens, please continue to pay your bill to the same electric utility you have been using the same account number.
If you were a customer of Kitchener-Wilmot Hydro, continue to pay your bill to Kitchener-Wilmot Hydro using your Kitchener-Wilmot Hydro account number.
If you were a customer of Waterloo North Hydro, continue to pay your bill to Waterloo North Hydro using your Waterloo North Hydro account number.
When this changes, we will give you lots of notice.
How do I get account information?
Through our online portal, we make it easy for customers to manage their accounts online. Customers can get real-time electricity consumption information, sign up for ebilling, and view past bills and payments in just a few clicks.
This is especially important when a business customer is targeted by scammers who threaten disconnection if payment is not made for an overdue bill.
Customers can quickly log on to confirm their current account status, 24 hours a day, 7 days a week, from anywhere they may be.
There are two separate portals: One for customers in Kitchener and Wilmot Township, and one for customers in Waterloo and the townships of Woolwich and Wellesley. You can find the portals on our website at enovapower.com/myaccount.
Where do we find information about power outages?
Enova boasts one of the most reliable electricity distribution systems in Ontario, but power outages can and do still happen. Our online outage maps provide updates and estimated restoration times on our website at enovapower.com/outages. You can also contact our customer care team at 226-896-1010 Monday through Friday, 8:30 a.m. until 4:30 p.m., or follow us on Twitter for updates @enovapower.
Learn more about Enova at enovapower.com
We’re Henson Shaving. Our goal is to provide shavers with one razor for their lifetime. We build our razors with the materials, methods, and care to make them last so you can pass them down to the next generation.
What are Henson razors made of?
All our razors are plastic free. Instead, we use aerospace-grade aluminum for our AL13 and bare titanium for our Ti22. These materials are the same ones used in aerospace development, so you’ll feel the difference once you make the switch.
Why does a shave with a Henson feel different?
It comes down to blade support. A combination of the geometry design and the precision of the manufacturing allows us to minimize blade flex and chatter. It’s that blade movement that causes a lot of nicks, cuts, and irritation by other razors.
Who are Henson razors made for?
Anyone who wants a smooth, clean shave is welcome to pick up a Henson razor. Our products are built for everyone, regardless of gender or skin type. Whether you shave daily, weekly, or whenever you feel like it—you can depend on a Henson to get the result you want
Do you sell only to consumers?
We also partner with hotels around the world, businesses in the hospitality industry, and companies looking for an extra special gift for their employees.
Where are Henson razors made?
We’re proud to say all our razors are designed, manufactured, and packaged in Canada. Once a design is approved, it’s brought to life in an aerospace machine shop in Cambridge.
What about the blades?
You can pair a Henson razor with any standard double-edged blade. A pack of 5 RK Stainless double-edge blades are included with every razor purchase, and a 100-pack is available for about $12. We recommend changing the blade every three to five shaves.
All our blades are 100% recyclable and are manufactured and packaged in India. Once you use up your first five, you can purchase more blades from us or any other retailer. They typically cost about $0.12 each.
How long do Henson razors last?
If cared for properly, our razors can be handed down to the next generation.
Do you offer a trial period?
Our AL13 razor comes with a 100-day money-back guarantee. All products qualify for a lifetime warranty in the case of manufacturer defects.
How will a Henson razor change how I shave?
Even though our razors are made with the same materials that go into space, using them isn’t rocket science! When it comes to shaving technique, the main differences our customers have noted are that it’s easier to get the angles they need with a Henson and they don’t need to apply as much pressure compared to their old razors. So, even if you’ve got to shave at the last minute before an event, you can still get a safe, clean cut with a Henson.
Each product comes with detailed care and assembly instructions to help you get the most out of it. Once you become acquainted with your Henson, no hair will be able to get in the way of your perfect shave.
What countries do you sell to?
We ship to almost every region of the world. In 2021, we sent orders out to 120 countries. International retailers also sell our products in their stores, so if you try our razor, love it, and tell your friends, they can buy one, too.
Where can I find more information?
To learn more about how to up your shaving game, check out hensonshaving.com. If you’d like to receive more info about how our products are made, along with tips on shaving, sign up for our email list.
IRIS in Uptown Waterloo is part of a vision care brand with 160 locations across Canada. At IRIS, we understand that each person has unique factors that influence how they use their vision, and choosing the right solution requires more than a prescription. A quick look inside our location confirms we recognize the importance of satisfying our clients’ unique fashion styles and lifestyles.
IRIS also understands the importance of attracting and retaining great employees, and that vision benefits can help.
So, great news, KW Chamber members are entitled to our Advantage Program. That means members, their employees and households are entitled to great value every day at our Waterloo location. Below, we’ve provided answers to some frequently asked questions about the program and other aspects of our business to give you a clear view of what we offer.
How can I sign up for the program?
It’s easy. Use access code GKWCC to fill out this simple form. Once your registration is submitted, you’ll receive an email with a link to your personalized offers.
Share this newsletter with your entire team.
What is the Advantage Program?
The Advantage Program was initiated 12 years ago to allow IRIS to connect with and offer unique benefits to core members of the community: education, healthcare, first responders and small/local businesses. We wanted to help make the decision to purchase quality eyewear easier.
Advantage members are entitled to $150 off every pair of prescription eyeglasses and prescription sunglasses. The value of the lenses must be $250 minimum for the pair to qualify. Also included are offers toward replacement lenses, contact lenses and non-prescription sunglasses.
The offers can be combined with Chamber benefits and any other extended health benefits based on the individual or spouse’s coverage and can be used as often as required.
Who can be a member? Is there a fee?
Anyone from the Chamber, whether you’re a part of a small, medium or large business—or a solopreneur —are welcome to join the Advantage Program. There are no fees to sign up or to be a member.
What does “high quality” mean to us?
Performance, durability, craftsmanship. Ultimately, it’s eyewear and vision correction solutions that make you feel your most comfortable, confident self. It’s products that meet your needs, activities, lifestyle and budget.
How do we ensure we provide you with quality vision solutions?
We choose to work with companies who produce lenses and frames that we can stand behind with our exceptional warranties. We offer a range of products, including the most current lens technologies, to meet every patient’s needs. Our eyecare professionals have extensive product knowledge, and will recommend what is best for your vision and lifestyle.
We engage our patients in the process of finding the right lenses and frames. By using a personalized patient iProfile that includes your prescription, eye health, activities, work and play, and day-to-day environments, we can recommend real vision solutions for your very real life. We offer precise Topology facial scanning to identify the best fit and style of frame to help in selection. That same scan, exclusive to IRIS in Canada, can be used to produce a custom-designed frame!
Is there any warranty?
Our objective is to make you and your eyes happy. If you don’t totally love your new frames, you can exchange them for another pair within 60 days, free of charge.
Our best-in-industry, No Matter What warranty is included with every pair of glasses. IRIS will replace your frame and fully coated prescription lenses should they break or be scratched, for any reason, within one year of the original purchase.
Do I need to book an eye exam with an IRIS optometrist to use the Advantage Program?
We welcome all members from the Greater Kitchener-Waterloo Chamber of Commerce, their employees, and their employees’ household members. Bring your current prescription (not older than 24 months) or book an exam with one of our optometrists.
How can I learn more about IRIS?
For more details about the Advantage Program or for information about services and appointments, you can connect with us using the method that works for you.
If you’re interested in keeping up with IRIS news or learning some eyecare tips, check out our blog.
How MetCredit Helps Businesses Maintain Reliable Cash Flow
The single biggest cause of bad debt write-offs is failure to collect receivables soon after they become overdue. During unpredictable times, collecting becomes harder and the risk of non-payment increases. For business leaders and Accounts Receivable managers who struggle to collect overdue accounts, working with MetCredit brings relief and a renewed ability to focus on innovating and creating new revenue.
MetCredit is a collection agency specialized in the quick and ethical recovery of overdue receivables. Using its unique Solution-Oriented Recovery™ with proprietary AI algorithms and predictive intelligence, MetCredit is known for industry-leading performance in Ontario and throughout Canada, helping businesses maintain reliable cash flow while safeguarding their reputation and customer relationships.
Established in 1973, MetCredit works with businesses of all sizes, from mom-and-pop shops to Canada’s banking, retail and telecommunications giants. MetCredit reports unpaid debt and payments received to Transunion, Equifax and Dun & Bradstreet, as well as regional and industry-specific credit bureaus across Canada, with consequences for any who do not live up to their commitments. The result is faster payments to clients.
Clients can upload files for collection 24/7 and view their account status in a single place using MetCredit’s unique online collection assistant. The agency works on a no-collection, no-fee basis, covering all upfront costs and disbursements and deducting commissions only when a debt is recovered.
MetCredit is licensed and bonded to collect commercial and consumer debt in all Canadian provinces and territories — and offers a special discounted rate for Greater Kitchener Waterloo Chamber of Commerce members.
Visit MetCredit.com or call their team at 1-888-797-7727.
