Profitable Marketing: It Shouldn’t Be Revolutionary, Right?

This month’s member profile features echosims a local digital marketing company that builds sales-focused websites and online marketing campaigns for B2B and B2C customers.

“It seems obvious: don’t invest in marketing that costs you more than the profit it generates, but the reality is that most businesses cannot accurately gauge the effectiveness of their marketing tactics. Usually because they haven’t needed to, they don’t know how or they’re just too busy taking care of business.”

Learn more about echosims here.